Color

#96a573

#96a573
hex#96a573
rgbrgb(150, 165, 115)
hslhsl(78, 22%, 55%)
oklchoklch(0.697 0.071 121.8)
Closest name: Buckingham Gardens (#89a068)Relative luminance 0.3463

Colors that go with #96a573

Charcoal, Lilac and Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#8273a5

#a59b73 · #7da573

#7396a5 · #a57396

Split-complementary

Open in tool →

#737da5 · #9b73a5

#73a59b · #8273a5 · #a5737d

Contrast

#96a573 as textRatioAAAA largeAAAFix
Aaon white
2.65:1failfailfail
  • AA: use #6c794e as the text (4.68:1)
  • AAA: use #535d3c as the text (7:1)
  • AA: or shift the background to #363636 (4.56:1)
  • AAA: or shift the background to #121212 (7.07:1)
Aaon black
7.93:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #96a573 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Palettes built around it

mcpConnect your agent — build around #96a573
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #96a573 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/96a573-b2bea2-4e69df-232d1f-f1f0e9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md