Color

#968369

#968369
hex#968369
rgbrgb(150, 131, 105)
hslhsl(35, 18%, 50%)
oklchoklch(0.62 0.044 75.5)
Closest name: Antique (#8b846d)Relative luminance 0.2374

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#697c96

#966c69 · #939669

#699683 · #836996

Split-complementary

Open in tool →

#699396 · #6c6996

#69966c · #697c96 · #966993

Contrast

#968369 as textRatioAAAA largeAAAFix
Aaon white
3.65:1failpassfail
  • AA: use #84745c as the text (4.53:1)
  • AAA: use #635745 as the text (7.05:1)
  • AA: or shift the background to #1f1f1f (4.51:1)
Aaon black
5.75:1passpassfail
  • AAA: use #a5957e as the text (7.2:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #968369 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#968369 reads as warm, muted, editorial. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #968369
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #968369 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/968369-c4b89c-62c0cb-2d2d1f-f1eae9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md