Color

#96754f

#96754f
hex#96754f
rgbrgb(150, 117, 79)
hslhsl(32, 31%, 45%)
oklchoklch(0.586 0.067 69.8)
Closest name: Capers (#897a3e)Relative luminance 0.1977

Colors that go with #96754f

Charcoal, Blush Pink and Champagne lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #96754f

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#4f7096

#96524f · #94964f

#4f9675 · #754f96

Split-complementary

Open in tool →

#4f9496 · #524f96

#4f9652 · #4f7096 · #964f94

Contrast

#96754f as textRatioAAAA largeAAAFix
Aaon white
4.24:1failpassfail
  • AA: use #90704c as the text (4.56:1)
  • AAA: use #6b5338 as the text (7.19:1)
  • AA: or shift the background to #0f0f0f (4.52:1)
Aaon black
4.95:1passpassfail
  • AAA: use #b2916c as the text (7.16:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #96754f as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#96754f reads as warm, muted, editorial. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #96754f
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #96754f and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/96754f-c4b69c-62c5cb-2d2d1f-f1eae9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md