Color

#966484

#966484
hex#966484
rgbrgb(150, 100, 132)
hslhsl(322, 20%, 49%)
oklchoklch(0.567 0.078 341.1)
Closest name: Bermuda Onion (#9d5a8f)Relative luminance 0.1726

Colors that go with #966484

Charcoal, Sea Green and Champagne lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#649676

#8f6496 · #96646b

#849664 · #648496

Split-complementary

Open in tool →

#6b9664 · #64968f

#968f64 · #649676 · #646b96

Contrast

#966484 as textRatioAAAA largeAAAFix
Aaon white
4.72:1passpassfail
  • AAA: use #714b63 as the text (7.27:1)
Aaon black
4.45:1failpassfail
  • AA: use #996686 as the text (4.6:1)
  • AAA: use #b18ba3 as the text (7.09:1)
  • AA: or shift the background to #fafafa (4.52:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #966484 as the background.

Brands using this color

Fonts for this mood

#966484 reads as warm, muted, editorial. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #966484
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #966484 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/966484-c19fb1-6ecb62-2d1f22-f0e9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md