Color

#954ebc

#954ebc
hex#954ebc
rgbrgb(149, 78, 188)
hslhsl(279, 45%, 52%)
oklchoklch(0.557 0.174 311.9)
Closest name: Fuchsia Pheromone (#9f4cb7)Relative luminance 0.1547

Colors that go with #954ebc

Sea Green, Charcoal and Taupe lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#74bc4e

#5e4ebc · #bc4eab

#bc954e · #4ebc95

Split-complementary

Open in tool →

#abbc4e · #4ebc5e

#bc5e4e · #74bc4e · #4eabbc

Contrast

#954ebc as textRatioAAAA largeAAAFix
Aaon white
5.13:1passpassfail
  • AAA: use #7a3b9b as the text (7.18:1)
Aaon black
4.09:1failpassfail
  • AA: use #9c59c0 as the text (4.6:1)
  • AAA: use #b685d1 as the text (7.26:1)
  • AA: or shift the background to #f0f0f0 (4.5:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #954ebc as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#954ebc reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #954ebc
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #954ebc and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/954ebc-b99fc1-b9cb62-2d1f2c-ebe9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md