Color

#950e37

#950e37
hex#950e37
rgbrgb(149, 14, 55)
hslhsl(342, 83%, 32%)
oklchoklch(0.433 0.165 12.4)
Closest name: Cranberry (#9e003a)Relative luminance 0.0698

Colors that go with #950e37

Denim, Teal and Taupe lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #950e37

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#0e956d

#950e7a · #95290e

#37950e · #0e3795

Split-complementary

Open in tool →

#0e9529 · #0e7a95

#7a950e · #0e956d · #290e95

Contrast

#950e37 as textRatioAAAA largeAAAFix
Aaon white
8.76:1passpasspassPasses AAA — no fix needed.
Aaon black
2.4:1failfailfail
  • AA: use #e51553 as the text (4.56:1)
  • AAA: use #f16a92 as the text (7.22:1)
  • AA: or shift the background to #bababa (4.52:1)
  • AAA: or shift the background to #e6e6e6 (7.02:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #950e37 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#950e37 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #950e37
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #950e37 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/950e37-c49ca3-62cb79-2d211f-f1e9ef?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md