Color

#95044a

#95044a
hex#95044a
rgbrgb(149, 4, 74)
hslhsl(331, 95%, 30%)
oklchoklch(0.434 0.173 1.7)
Closest name: Aristocratic Velvet (#980b4a)Relative luminance 0.0697

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#04954f

#950493 · #950604

#4a9504 · #044a95

Split-complementary

Open in tool →

#049506 · #049395

#939504 · #04954f · #060495

Contrast

#95044a as textRatioAAAA largeAAAFix
Aaon white
8.77:1passpasspassPasses AAA — no fix needed.
Aaon black
2.39:1failfailfail
  • AA: use #e50672 as the text (4.6:1)
  • AAA: use #fb5ba8 as the text (7.16:1)
  • AA: or shift the background to #bababa (4.52:1)
  • AAA: or shift the background to #e6e6e6 (7.03:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #95044a as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#95044a reads as warm, vivid, dark. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #95044a
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #95044a and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/95044a-c49cab-62cb66-2d1f20-f1e9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md