Color

#94402e

#94402e
hex#94402e
rgbrgb(148, 64, 46)
hslhsl(11, 53%, 38%)
oklchoklch(0.48 0.118 33.6)
Closest name: Brick (#a03623)Relative luminance 0.1016

Colors that go with #94402e

Royal Blue, Teal and Champagne lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #94402e

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#2e8194

#942e4e · #94742e

#2e9440 · #402e94

Split-complementary

Open in tool →

#2e9474 · #2e4e94

#4e942e · #2e8194 · #742e94

Contrast

#94402e as textRatioAAAA largeAAAFix
Aaon white
6.93:1passpassfail
  • AAA: use #903f2c as the text (7.16:1)
Aaon black
3.03:1failpassfail
  • AA: use #bf533b as the text (4.52:1)
  • AAA: use #d3816f as the text (7.14:1)
  • AA: or shift the background to #d1d1d1 (4.54:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #94402e as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#94402e reads as warm. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #94402e
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #94402e and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/94402e-c4a89c-62cbab-2d281f-f1e9ec?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md