Color

#9340bf

#9340bf
hex#9340bf
rgbrgb(147, 64, 191)
hslhsl(279, 50%, 50%)
oklchoklch(0.539 0.196 311.6)
Closest name: darkorchid (#9932cc)Relative luminance 0.1363

Colors that go with #9340bf

Sea Green, Charcoal and Deep Sky Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#6cbf40

#5340bf · #bf40ac

#bf9340 · #40bf93

Split-complementary

Open in tool →

#acbf40 · #40bf53

#bf5340 · #6cbf40 · #40acbf

Contrast

#9340bf as textRatioAAAA largeAAAFix
Aaon white
5.64:1passpassfail
  • AAA: use #7e37a4 as the text (7.07:1)
Aaon black
3.73:1failpassfail
  • AA: use #a057c7 as the text (4.68:1)
  • AAA: use #b781d5 as the text (7.11:1)
  • AA: or shift the background to #e6e6e6 (4.52:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #9340bf as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#9340bf reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #9340bf
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #9340bf and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/9340bf-b99fc1-b9cb62-2d1f2c-ebe9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md