Color

#930b3d

#930b3d
hex#930b3d
rgbrgb(147, 11, 61)
hslhsl(338, 86%, 31%)
oklchoklch(0.429 0.165 8.6)
Closest name: Aristocratic Velvet (#980b4a)Relative luminance 0.0678

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#0b9361

#930b81 · #931d0b

#3d930b · #0b3d93

Split-complementary

Open in tool →

#0b931d · #0b8193

#81930b · #0b9361 · #1d0b93

Contrast

#930b3d as textRatioAAAA largeAAAFix
Aaon white
8.91:1passpasspassPasses AAA — no fix needed.
Aaon black
2.36:1failfailfail
  • AA: use #e4115e as the text (4.54:1)
  • AAA: use #f36298 as the text (7.01:1)
  • AA: or shift the background to #bababa (4.59:1)
  • AAA: or shift the background to #e6e6e6 (7.14:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #930b3d as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#930b3d reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #930b3d
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #930b3d and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/930b3d-c49ca6-62cb72-2d201f-f1e9f0?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md