Color
#89974e
#89974ergb(137, 151, 78)hsl(72, 32%, 45%)oklch(0.648 0.099 118.2)Colors that go with #89974e
Charcoal, Medium Purple and Blush Pink lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Charcoal #36454f
neutralshippedCharcoal is the body-text near-black for #89974e: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy.
Medium Purple #9370db
complementaryshippedMedium Purple sits directly opposite #89974e on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight.
Blush Pink #e8b4b8
shipped4 real palettes, including Estate and Garden Wedding put Blush Pink beside #89974e, as the accent.
Champagne #f7e7ce
shipped4 real palettes, including Forest Floor and Darkroom put Champagne beside #89974e, as that palette's text colour.
Copper #b87333
shippedDesigners have shipped Copper with #89974e: 4 real palettes, including Clean Beauty and Clay & Linen, as the accent.
Crimson #dc143c
shippedCrimson is paired with #89974e in 5 real palettes, including DuckDuckGo's brand system and Diner, as the supporting colour.
Dark Olive Green #556b2f
shippedDark Olive Green shows up next to #89974e in 6 real palettes, including Forest Floor and Undergrowth, as the supporting colour.
Denim #1560bd
shippedDesigners have shipped Denim with #89974e: 6 real palettes, including Guinness's brand system and Intel's brand system, as the accent.
Real palettes that use #89974e
Tints & shades
Harmonies
Contrast
| #89974e as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 3.18:1 | fail | pass | fail | |
Aaon black | 6.6:1 | pass | pass | fail |
|
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #89974e as the background.
Brands using this color
No public brand in the corpus uses this exact color yet. Extract a brand to add one.
Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
›analyze #89974e and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
/palettes/new/89974e-b5bea2-4e77df-242d1f-f1efe9?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md