Color

#804d7f

#804d7f
hex#804d7f
rgbrgb(128, 77, 127)
hslhsl(301, 25%, 40%)
oklchoklch(0.497 0.098 327.6)
Closest name: Magic Magenta (#7f4774)Relative luminance 0.1143

Colors that go with #804d7f

Sea Green, Charcoal and Royal Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#4d804d

#674d80 · #804d65

#7f804d · #4d7f80

Split-complementary

Open in tool →

#65804d · #4d8067

#80674d · #4d804d · #4d6580

Contrast

#804d7f as textRatioAAAA largeAAAFix
Aaon white
6.39:1passpassfail
  • AAA: use #764775 as the text (7.17:1)
Aaon black
3.29:1failpassfail
  • AA: use #9f609e as the text (4.64:1)
  • AAA: use #b686b6 as the text (7.07:1)
  • AA: or shift the background to #d9d9d9 (4.53:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #804d7f as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#804d7f reads as warm, muted, editorial. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #804d7f
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #804d7f and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/804d7f-c19fbc-93cb62-2d1f27-ede9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md