Color

#7f3cd7

#7f3cd7
hex#7f3cd7
rgbrgb(127, 60, 215)
hslhsl(266, 66%, 54%)
oklchoklch(0.528 0.222 298)
Closest name: Hokkaido Lavender (#7736d9)Relative luminance 0.1265

Colors that go with #7f3cd7

Midnight Blue, Royal Blue and Olive Green lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#94d73c

#3c47d7 · #cd3cd7

#d77f3c · #3cd77f

Split-complementary

Open in tool →

#d7cd3c · #47d73c

#d73c47 · #94d73c · #3cd7cd

Contrast

#7f3cd7 as textRatioAAAA largeAAAFix
Aaon white
5.95:1passpassfail
  • AAA: use #722acf as the text (7.12:1)
Aaon black
3.53:1failpassfail
  • AA: use #9056dc as the text (4.55:1)
  • AAA: use #af84e6 as the text (7.27:1)
  • AA: or shift the background to #e0e0e0 (4.51:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #7f3cd7 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#7f3cd7 reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #7f3cd7
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #7f3cd7 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/7f3cd7-b29cc4-dfd74e-2b1f2d-e9eaf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md