Color

#7e439d

#7e439d
hex#7e439d
rgbrgb(126, 67, 157)
hslhsl(279, 40%, 44%)
oklchoklch(0.495 0.148 312.5)
Closest name: Grapes of Italy (#714a8b)Relative luminance 0.1088

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#639d43

#51439d · #9d4390

#9d7e43 · #439d7e

Split-complementary

Open in tool →

#909d43 · #439d51

#9d5143 · #639d43 · #43909d

Contrast

#7e439d as textRatioAAAA largeAAAFix
Aaon white
6.61:1passpassfail
  • AAA: use #784096 as the text (7.07:1)
Aaon black
3.18:1failpassfail
  • AA: use #985bb9 as the text (4.53:1)
  • AAA: use #b386cb as the text (7.19:1)
  • AA: or shift the background to #d6d6d6 (4.55:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #7e439d as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#7e439d reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #7e439d
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #7e439d and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/7e439d-b99fc1-b9cb62-2d1f2c-ebe9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md