Color

#7d4077

#7d4077
hex#7d4077
rgbrgb(125, 64, 119)
hslhsl(306, 32%, 37%)
oklchoklch(0.468 0.112 330.9)
Closest name: Bruise (#7e4071)Relative luminance 0.0936

Colors that go with #7d4077

Sea Green, Royal Blue and Taupe lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#407d46

#64407d · #7d4058

#777d40 · #40777d

Split-complementary

Open in tool →

#587d40 · #407d64

#7d6440 · #407d46 · #40587d

Contrast

#7d4077 as textRatioAAAA largeAAAFix
Aaon white
7.31:1passpasspassPasses AAA — no fix needed.
Aaon black
2.87:1failfailfail
  • AA: use #a857a0 as the text (4.54:1)
  • AAA: use #bf82b9 as the text (7.11:1)
  • AA: or shift the background to #cccccc (4.55:1)
  • AAA: or shift the background to #fafafa (7.01:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #7d4077 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#7d4077 reads as warm, muted, editorial. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #7d4077
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #7d4077 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/7d4077-c19fb9-8acb62-2d1f26-eee9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md