Color

#7d3cc3

#7d3cc3
hex#7d3cc3
rgbrgb(125, 60, 195)
hslhsl(269, 53%, 50%)
oklchoklch(0.51 0.2 301.7)
Closest name: Hokkaido Lavender (#7736d9)Relative luminance 0.1153

Colors that go with #7d3cc3

Denim, Midnight Blue and Royal Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#82c33c

#3c3ec3 · #c13cc3

#c37d3c · #3cc37d

Split-complementary

Open in tool →

#c3c13c · #3ec33c

#c33c3e · #82c33c · #3cc3c1

Contrast

#7d3cc3 as textRatioAAAA largeAAAFix
Aaon white
6.35:1passpassfail
  • AAA: use #7337b3 as the text (7.18:1)
Aaon black
3.31:1failpassfail
  • AA: use #925bcd as the text (4.6:1)
  • AAA: use #af86da as the text (7.25:1)
  • AA: or shift the background to #dbdbdb (4.59:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #7d3cc3 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#7d3cc3 reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #7d3cc3
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #7d3cc3 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/7d3cc3-b49cc4-cbcb62-2c1f2d-e9e9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md