Color

#7d313b

#7d313b
hex#7d313b
rgbrgb(125, 49, 59)
hslhsl(352, 44%, 34%)
oklchoklch(0.423 0.106 14.8)
Closest name: Blood Oath (#85323c)Relative luminance 0.0687

Colors that go with #7d313b

Teal, Champagne and Sage Green lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#317d73

#7d3161 · #7d4d31

#3b7d31 · #313b7d

Split-complementary

Open in tool →

#317d4d · #31617d

#617d31 · #317d73 · #4d317d

Contrast

#7d313b as textRatioAAAA largeAAAFix
Aaon white
8.84:1passpasspassPasses AAA — no fix needed.
Aaon black
2.37:1failfailfail
  • AA: use #bc5260 as the text (4.51:1)
  • AAA: use #ce828c as the text (7.2:1)
  • AA: or shift the background to #bababa (4.56:1)
  • AAA: or shift the background to #e6e6e6 (7.09:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #7d313b as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#7d313b reads as warm. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #7d313b
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #7d313b and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/7d313b-c49c9d-62cb8a-2d231f-f1e9ee?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md