Color

#7c614b

#7c614b
hex#7c614b
rgbrgb(124, 97, 75)
hslhsl(27, 25%, 39%)
oklchoklch(0.514 0.048 60.6)
Closest name: Acorn (#7f5e50)Relative luminance 0.1334

Colors that go with #7c614b

Charcoal, Champagne and Copper lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#4b667c

#7c4b4d · #7c7a4b

#4b7c61 · #614b7c

Split-complementary

Open in tool →

#4b7c7a · #4b4d7c

#4d7c4b · #4b667c · #7a4b7c

Contrast

#7c614b as textRatioAAAA largeAAAFix
Aaon white
5.72:1passpassfail
  • AAA: use #69523f as the text (7.29:1)
Aaon black
3.67:1failpassfail
  • AA: use #8f7056 as the text (4.62:1)
  • AAA: use #af9179 as the text (7.15:1)
  • AA: or shift the background to #e6e6e6 (4.59:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #7c614b as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#7c614b reads as warm, muted, editorial. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #7c614b
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #7c614b and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/7c614b-c4b39c-62cbc7-2d2c1f-f1e9ea?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md