Color

#7c4686

#7c4686
hex#7c4686
rgbrgb(124, 70, 134)
hslhsl(291, 31%, 40%)
oklchoklch(0.484 0.116 321.2)
Closest name: Grapes of Italy (#714a8b)Relative luminance 0.1039

Colors that go with #7c4686

Sea Green, Denim and Royal Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#508646

#5d4686 · #86466f

#867c46 · #46867c

Split-complementary

Open in tool →

#6f8646 · #46865d

#865d46 · #508646 · #466f86

Contrast

#7c4686 as textRatioAAAA largeAAAFix
Aaon white
6.82:1passpassfail
  • AAA: use #794582 as the text (7.03:1)
Aaon black
3.08:1failpassfail
  • AA: use #9d5ba9 as the text (4.5:1)
  • AAA: use #b787c0 as the text (7.24:1)
  • AA: or shift the background to #d4d4d4 (4.6:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #7c4686 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

mcpConnect your agent — build around #7c4686
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #7c4686 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/7c4686-bf9fc1-a4cb62-2d1f29-ece9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md