Color
#7c313d
#7c313drgb(124, 49, 61)hsl(350, 43%, 34%)oklch(0.422 0.105 13)Colors that go with #7c313d
Teal, Champagne and Crimson lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Teal #008080
complementaryshippedTeal sits directly opposite #7c313d on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight.
Champagne #f7e7ce
shipped4 real palettes, including Bramble and Darkroom put Champagne beside #7c313d, as the text colour against it.
Crimson #dc143c
shippedCrimson is paired with #7c313d in 5 real palettes, including State Farm's brand system and Lenovo's brand system, as the lead colour.
Sage Green #9caf88
shippedDesigners have shipped Sage Green with #7c313d: 4 real palettes, including Darkroom and Olive Grove, as the supporting colour.
Taupe #483c32
shippedTaupe is paired with #7c313d in 11 real palettes, including Bookshop and Blush, as that palette's text colour.
Charcoal #36454f
neutralshippedCharcoal is the body-text near-black for #7c313d: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy.
Copper #b87333
shippedDesigners have shipped Copper with #7c313d: 3 real palettes, including Bramble and Bakery, as the supporting colour.
Hunter Green #355e3b
shippedHunter Green is paired with #7c313d in 3 real palettes, including Bookshop and Darkroom, as the accent.
Real palettes that use #7c313d
Tints & shades
Harmonies
Contrast
| #7c313d as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 8.88:1 | pass | pass | pass | Passes AAA — no fix needed. |
Aaon black | 2.36:1 | fail | fail | fail |
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #7c313d as the background.
Brands using this color
No public brand in the corpus uses this exact color yet. Extract a brand to add one.
Fonts for this mood
#7c313d reads as warm. The font library is tagged with the same vocabulary:
Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
›analyze #7c313d and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
/palettes/new/7c313d-c49c9e-62cb87-2d231f-f1e9ee?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md