Color

#7b76bc

#7b76bc
hex#7b76bc
rgbrgb(123, 118, 188)
hslhsl(244, 34%, 60%)
oklchoklch(0.6 0.105 286)
Closest name: Flood (#6677bb)Relative luminance 0.208

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#b7bc76

#7694bc · #9e76bc

#bc7b76 · #76bc7b

Split-complementary

Open in tool →

#bc9e76 · #94bc76

#bc7694 · #b7bc76 · #76bc9e

Contrast

#7b76bc as textRatioAAAA largeAAAFix
Aaon white
4.07:1failpassfail
  • AA: use #716cb7 as the text (4.63:1)
  • AAA: use #534d9d as the text (7.2:1)
  • AA: or shift the background to #141414 (4.53:1)
Aaon black
5.16:1passpassfail
  • AAA: use #9592c9 as the text (7.23:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #7b76bc as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

mcpConnect your agent — build around #7b76bc
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #7b76bc and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/7b76bc-a39cc4-dfa24e-261f2d-e9edf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md