Color

#7b497e

#7b497e
hex#7b497e
rgbrgb(123, 73, 126)
hslhsl(297, 27%, 39%)
oklchoklch(0.484 0.101 325)
Closest name: Magic Magenta (#7f4774)Relative luminance 0.1048

Colors that go with #7b497e

Sea Green, Charcoal and Midnight Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#4b7e49

#61497e · #7e4966

#7e7c49 · #497e7c

Split-complementary

Open in tool →

#667e49 · #497e61

#7e6149 · #4b7e49 · #49667e

Contrast

#7b497e as textRatioAAAA largeAAAFix
Aaon white
6.78:1passpassfail
  • AAA: use #78477b as the text (7.03:1)
Aaon black
3.1:1failpassfail
  • AA: use #9e5da2 as the text (4.54:1)
  • AAA: use #b887ba as the text (7.21:1)
  • AA: or shift the background to #d4d4d4 (4.58:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #7b497e as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

mcpConnect your agent — build around #7b497e
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

›analyze #7b497e and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/7b497e-c19fbe-9acb62-2d1f28-ede9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md