Color

#7b2d53

#7b2d53
hex#7b2d53
rgbrgb(123, 45, 83)
hslhsl(331, 46%, 33%)
oklchoklch(0.422 0.116 353)
Closest name: Beet Red (#7e203f)Relative luminance 0.0671

Colors that go with #7b2d53

Teal, Taupe and Charcoal lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #7b2d53

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#2d7b55

#7b2d7a · #7b2f2d

#537b2d · #2d537b

Split-complementary

Open in tool →

#2d7b2f · #2d7a7b

#7a7b2d · #2d7b55 · #2f2d7b

Contrast

#7b2d53 as textRatioAAAA largeAAAFix
Aaon white
8.96:1passpasspassPasses AAA — no fix needed.
Aaon black
2.34:1failfailfail
  • AA: use #bd4c83 as the text (4.53:1)
  • AAA: use #cf7da4 as the text (7.12:1)
  • AA: or shift the background to #b8b8b8 (4.52:1)
  • AAA: or shift the background to #e6e6e6 (7.18:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #7b2d53 as the background.

Brands using this color

Fonts for this mood

#7b2d53 reads as warm. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #7b2d53
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #7b2d53 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/7b2d53-c49cab-62cb66-2d1f20-f1e9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md