Color

#7a4372

#7a4372
hex#7a4372
rgbrgb(122, 67, 114)
hslhsl(309, 29%, 37%)
oklchoklch(0.467 0.1 332.6)
Closest name: Bruise (#7e4071)Relative luminance 0.0937

Colors that go with #7a4372

Sea Green, Royal Blue and Rust lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #7a4372

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#437a4b

#67437a · #7a4356

#727a43 · #43727a

Split-complementary

Open in tool →

#567a43 · #437a67

#7a6743 · #437a4b · #43567a

Contrast

#7a4372 as textRatioAAAA largeAAAFix
Aaon white
7.31:1passpasspassPasses AAA — no fix needed.
Aaon black
2.87:1failfailfail
  • AA: use #a45b99 as the text (4.53:1)
  • AAA: use #bc85b4 as the text (7.15:1)
  • AA: or shift the background to #cccccc (4.55:1)
  • AAA: or shift the background to #fafafa (7:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #7a4372 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#7a4372 reads as warm, muted, editorial. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #7a4372
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #7a4372 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/7a4372-c19fb8-85cb62-2d1f25-eee9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md