Color

#7977ee

#7977ee
hex#7977ee
rgbrgb(121, 119, 238)
hslhsl(241, 78%, 70%)
oklchoklch(0.629 0.174 280.9)
Closest name: Pan Purple (#657aef)Relative luminance 0.2343

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#ecee77

#77b1ee · #b477ee

#ee7977 · #77ee79

Split-complementary

Open in tool →

#eeb477 · #b1ee77

#ee77b1 · #ecee77 · #77eeb4

Contrast

#7977ee as textRatioAAAA largeAAAFix
Aaon white
3.69:1failpassfail
  • AA: use #6765ec as the text (4.52:1)
  • AAA: use #3a37e6 as the text (7.32:1)
  • AA: or shift the background to #1c1c1c (4.61:1)
Aaon black
5.69:1passpassfail
  • AAA: use #8f8ef1 as the text (7.31:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #7977ee as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#7977ee reads as cool, vivid, light. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #7977ee
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #7977ee and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/7977ee-a19cc4-df9b4e-261f2d-e9edf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md