Color

#794472

#794472
hex#794472
rgbrgb(121, 68, 114)
hslhsl(308, 28%, 37%)
oklchoklch(0.467 0.097 332)
Closest name: Bruise (#7e4071)Relative luminance 0.0941

Colors that go with #794472

Sea Green, Royal Blue and Rust lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #794472

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#44794b

#654479 · #794457

#727944 · #447279

Split-complementary

Open in tool →

#577944 · #447965

#796544 · #44794b · #445779

Contrast

#794472 as textRatioAAAA largeAAAFix
Aaon white
7.28:1passpasspassPasses AAA — no fix needed.
Aaon black
2.88:1failfailfail
  • AA: use #a35c9a as the text (4.55:1)
  • AAA: use #bb86b4 as the text (7.18:1)
  • AA: or shift the background to #cccccc (4.54:1)
  • AAA: or shift the background to #fcfcfc (7.1:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #794472 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#794472 reads as warm, muted, editorial. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #794472
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #794472 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/794472-c19fb8-87cb62-2d1f25-eee9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md