Color

#790ced

#790ced
hex#790ced
rgbrgb(121, 12, 237)
hslhsl(269, 90%, 49%)
oklchoklch(0.508 0.275 294.6)
Closest name: Poisoning Purple (#7f01fe)Relative luminance 0.1044

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#81ed0c

#0c10ed · #ea0ced

#ed790c · #0ced79

Split-complementary

Open in tool →

#edea0c · #10ed0c

#ed0c10 · #81ed0c · #0cedea

Contrast

#790ced as textRatioAAAA largeAAAFix
Aaon white
6.8:1passpassfail
  • AAA: use #740ce4 as the text (7.2:1)
Aaon black
3.09:1failpassfail
  • AA: use #9b47f5 as the text (4.61:1)
  • AAA: use #b87cf8 as the text (7.28:1)
  • AA: or shift the background to #d4d4d4 (4.59:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #790ced as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#790ced reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #790ced
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #790ced and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/790ced-b49cc4-cbcb62-2c1f2d-e9e9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md