Color

#79013d

#79013d
hex#79013d
rgbrgb(121, 1, 61)
hslhsl(330, 98%, 24%)
oklchoklch(0.374 0.151 0.2)
Closest name: Bordeaux (#7b002c)Relative luminance 0.0442

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#01793d

#790179 · #790101

#3d7901 · #013d79

Split-complementary

Open in tool →

#017901 · #017979

#797901 · #01793d · #010179

Contrast

#79013d as textRatioAAAA largeAAAFix
Aaon white
11.14:1passpasspassPasses AAA — no fix needed.
Aaon black
1.88:1failfailfail
  • AA: use #e30273 as the text (4.52:1)
  • AAA: use #fd58ab as the text (7.16:1)
  • AA: or shift the background to #a6a6a6 (4.58:1)
  • AAA: or shift the background to #cfcfcf (7.15:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #79013d as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#79013d reads as warm, vivid, dark. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #79013d
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #79013d and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/79013d-c49cab-62cb64-2d1f20-f1e9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md