Color

#7879ce

#7879ce
hex#7879ce
rgbrgb(120, 121, 206)
hslhsl(239, 47%, 64%)
oklchoklch(0.613 0.127 281.5)
Closest name: Flood (#6677bb)Relative luminance 0.2212

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#cecd78

#78a5ce · #a278ce

#ce7879 · #79ce78

Split-complementary

Open in tool →

#cea278 · #a5ce78

#ce78a5 · #cecd78 · #78cea2

Contrast

#7879ce as textRatioAAAA largeAAAFix
Aaon white
3.87:1failpassfail
  • AA: use #696bc9 as the text (4.62:1)
  • AAA: use #4749bd as the text (7.1:1)
  • AA: or shift the background to #171717 (4.63:1)
Aaon black
5.42:1passpassfail
  • AAA: use #8f90d6 as the text (7.13:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #7879ce as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#7879ce reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #7879ce
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #7879ce and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/7879ce-a09cc4-df964e-251f2d-e9edf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md