Color

#78342b

#78342b
hex#78342b
rgbrgb(120, 52, 43)
hslhsl(7, 47%, 32%)
oklchoklch(0.416 0.097 29.5)
Closest name: Arcane Red (#6a2f2f)Relative luminance 0.0662

Colors that go with #78342b

Teal, Champagne and Crimson lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #78342b

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#2b6f78

#782b49 · #785b2b

#2b7834 · #342b78

Split-complementary

Open in tool →

#2b785b · #2b4978

#49782b · #2b6f78 · #5b2b78

Contrast

#78342b as textRatioAAAA largeAAAFix
Aaon white
9.03:1passpasspassPasses AAA — no fix needed.
Aaon black
2.32:1failfailfail
  • AA: use #bd5547 as the text (4.55:1)
  • AAA: use #ce8278 as the text (7.09:1)
  • AA: or shift the background to #b8b8b8 (4.55:1)
  • AAA: or shift the background to #e3e3e3 (7.04:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #78342b as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#78342b reads as warm. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #78342b
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #78342b and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/78342b-c4a59c-62cba4-2d271f-f1e9ec?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md