Saffron
Open in tool →Saffron and clove with a teal counterpoint — spice-market warmth, balanced so it doesn't go orange everywhere.
Color
#78301c
#78301c
hex
#78301crgb
rgb(120, 48, 28)hsl
hsl(13, 62%, 29%)oklch
oklch(0.407 0.106 36.3)Closest name: Arcane Red (#6a2f2f)Relative luminance 0.0619
Colors that go with #78301c
Crimson, Teal and Champagne lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Crimson #dc143c
analogousshippedCrimson is #78301c's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces.
Teal #008080
complementaryshippedTeal sits directly opposite #78301c on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight.
Champagne #f7e7ce
shipped4 real palettes, including Bramble and Darkroom put Champagne beside #78301c, as the text colour against it.
Sage Green #9caf88
shippedDesigners have shipped Sage Green with #78301c: 6 real palettes, including Darkroom and Olive Grove, as the supporting colour.
Steel Blue #4682b4
split-complementshippedSteel Blue is a split-complement of #78301c: nearly opposite, so it still pops against it, without the vibrating edge of a true complement.
Blush Pink #e8b4b8
shipped3 real palettes, including Blush and Nursery put Blush Pink beside #78301c, as the supporting colour.
Charcoal #36454f
neutralshippedCharcoal is the body-text near-black for #78301c: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy.
Copper #b87333
shippedDesigners have shipped Copper with #78301c: 3 real palettes, including Bramble and Bakery, as the supporting colour.
Real palettes that use #78301c
Tints & shades
Harmonies
Contrast
| #78301c as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 9.38:1 | pass | pass | pass | Passes AAA — no fix needed. |
Aaon black | 2.24:1 | fail | fail | fail |
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #78301c as the background.
Brands using this color
No public brand in the corpus uses this exact color yet. Extract a brand to add one.
Palettes built around it
Fonts for this mood
#78301c reads as warm, vivid, dark. The font library is tagged with the same vocabulary:
mcpConnect your agent — build around #78301c
live endpointPoint any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
endpoint
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt
›analyze #78301c and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
tool url
/palettes/new/78301c-c4a99c-62cbaf-2d281f-f1e9eb?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md