Color

#78172e

#78172e
hex#78172e
rgbrgb(120, 23, 46)
hslhsl(346, 68%, 28%)
oklchoklch(0.38 0.131 13)
Closest name: Bordeaux (#7b002c)Relative luminance 0.048

Colors that go with #78172e

Teal, Crimson and Denim lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#177861

#78175e · #783117

#2e7817 · #172e78

Split-complementary

Open in tool →

#177831 · #175e78

#5e7817 · #177861 · #311778

Contrast

#78172e as textRatioAAAA largeAAAFix
Aaon white
10.71:1passpasspassPasses AAA — no fix needed.
Aaon black
1.96:1failfailfail
  • AA: use #d83158 as the text (4.5:1)
  • AAA: use #e4728c as the text (7.08:1)
  • AA: or shift the background to #a8a8a8 (4.5:1)
  • AAA: or shift the background to #d1d1d1 (7.01:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #78172e as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Palettes built around it

Fonts for this mood

#78172e reads as warm, vivid, dark. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #78172e
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #78172e and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/78172e-c49ca1-62cb80-2d221f-f1e9ef?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md