Color

#7772fd

#7772fd
hex#7772fd
rgbrgb(119, 114, 253)
hslhsl(242, 97%, 72%)
oklchoklch(0.629 0.201 280.5)
Closest name: mediumslateblue (#7b68ee)Relative luminance 0.2305

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#f8fd72

#72b3fd · #bc72fd

#fd7772 · #72fd77

Split-complementary

Open in tool →

#fdbc72 · #b3fd72

#fd72b3 · #f8fd72 · #72fdbc

Contrast

#7772fd as textRatioAAAA largeAAAFix
Aaon white
3.74:1failpassfail
  • AA: use #645efd as the text (4.6:1)
  • AAA: use #332cfc as the text (7.22:1)
  • AA: or shift the background to #1c1c1c (4.55:1)
Aaon black
5.61:1passpassfail
  • AAA: use #8f8bfd as the text (7.28:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #7772fd as the background.

Brands using this color

Fonts for this mood

#7772fd reads as cool, vivid, light. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #7772fd
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #7772fd and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/7772fd-a29cc4-df9e4e-261f2d-e9edf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md