Homestead
Open in tool →Timber and olive for homes that photograph in golden hour; nothing here competes with a good listing photo.
Color
#77643c
#77643c
hex
#77643crgb
rgb(119, 100, 60)hsl
hsl(41, 33%, 35%)oklch
oklch(0.512 0.062 84.9)Closest name: Autumn Gold (#7d623c)Relative luminance 0.1336
Colors that go with #77643c
Charcoal, Royal Blue and Champagne lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Charcoal #36454f
neutralshippedCharcoal is the body-text near-black for #77643c: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy.
Royal Blue #4169e1
complementaryshippedRoyal Blue sits directly opposite #77643c on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight.
Champagne #f7e7ce
shipped6 real palettes, including BrandSweets's brand system and Coffee Bar put Champagne beside #77643c.
Copper #b87333
shippedDesigners have shipped Copper with #77643c: 5 real palettes, including Clay & Linen and Bakery, as the lead colour.
Crimson #dc143c
shippedCrimson is paired with #77643c in 4 real palettes, including Five Guys's brand system and Netflix's brand system, as the supporting colour.
Denim #1560bd
shippedDesigners have shipped Denim with #77643c: 5 real palettes, including Intel's brand system and Jack Daniel's's brand system, as the supporting colour.
Peru #cd853f
shipped4 real palettes, including Coffee Bar and Woodsmoke put Peru beside #77643c, as the lead colour.
Sage Green #9caf88
shippedDesigners have shipped Sage Green with #77643c: 8 real palettes, including Homestead and Olive Grove, as the supporting colour.
Real palettes that use #77643c
Tints & shades
Harmonies
Contrast
| #77643c as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 5.72:1 | pass | pass | fail |
|
Aaon black | 3.67:1 | fail | pass | fail |
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #77643c as the background.
Brands using this color
No public brand in the corpus uses this exact color yet. Extract a brand to add one.
Palettes built around it
Fonts for this mood
#77643c reads as warm, muted, editorial. The font library is tagged with the same vocabulary:
mcpConnect your agent — build around #77643c
live endpointPoint any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
endpoint
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt
›analyze #77643c and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
tool url
/palettes/new/77643c-c4bc9c-62b6cb-2c2d1f-f1ebe9?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md