Color

#774f4b

#774f4b
hex#774f4b
rgbrgb(119, 79, 75)
hslhsl(5, 23%, 38%)
oklchoklch(0.471 0.055 25.7)
Closest name: Bigfoot (#715145)Relative luminance 0.1002

Colors that go with #774f4b

Teal, Champagne and Copper lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #774f4b

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#4b7377

#774b5d · #77654b

#4b774e · #4e4b77

Split-complementary

Open in tool →

#4b7765 · #4b5d77

#5d774b · #4b7377 · #654b77

Contrast

#774f4b as textRatioAAAA largeAAAFix
Aaon white
6.99:1passpassfail
  • AAA: use #744c49 as the text (7.31:1)
Aaon black
3:1failpassfail
  • AA: use #9d6762 as the text (4.55:1)
  • AAA: use #b48c88 as the text (7.05:1)
  • AA: or shift the background to #d1d1d1 (4.58:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #774f4b as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Palettes built around it

Fonts for this mood

#774f4b reads as warm, muted, editorial. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #774f4b
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #774f4b and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/774f4b-c4a49c-62cba1-2d261f-f1e9ec?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md