Color

#774647

#774647
hex#774647
rgbrgb(119, 70, 71)
hslhsl(359, 26%, 37%)
oklchoklch(0.452 0.068 18.8)
Closest name: Bigfoot (#715145)Relative luminance 0.0876

Colors that go with #774647

Teal, Champagne and Copper lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #774647

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#467776

#77465f · #775e46

#477746 · #464777

Split-complementary

Open in tool →

#46775e · #465f77

#5f7746 · #467776 · #5e4677

Contrast

#774647 as textRatioAAAA largeAAAFix
Aaon white
7.63:1passpasspassPasses AAA — no fix needed.
Aaon black
2.75:1failfailfail
  • AA: use #a46566 as the text (4.63:1)
  • AAA: use #bb8b8c as the text (7.18:1)
  • AA: or shift the background to #c7c7c7 (4.51:1)
  • AAA: or shift the background to #f5f5f5 (7:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #774647 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Palettes built around it

Fonts for this mood

#774647 reads as warm, muted, editorial. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #774647
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #774647 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/774647-c4a09c-62cb96-2d251f-f1e9ed?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md