Color

#773cdd

#773cdd
hex#773cdd
rgbrgb(119, 60, 221)
hslhsl(262, 70%, 55%)
oklchoklch(0.525 0.227 293.7)
Closest name: Hokkaido Lavender (#7736d9)Relative luminance 0.1237

Colors that go with #773cdd

Midnight Blue, Olive Green and Charcoal lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #773cdd

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#a2dd3c

#3c51dd · #c73cdd

#dd773c · #3cdd77

Split-complementary

Open in tool →

#ddc73c · #51dd3c

#dd3c51 · #a2dd3c · #3cddc7

Contrast

#773cdd as textRatioAAAA largeAAAFix
Aaon white
6.04:1passpassfail
  • AAA: use #6b2bda as the text (7.04:1)
Aaon black
3.47:1failpassfail
  • AA: use #8c5ae2 as the text (4.68:1)
  • AAA: use #aa86ea as the text (7.31:1)
  • AA: or shift the background to #e0e0e0 (4.58:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #773cdd as the background.

Brands using this color

Fonts for this mood

#773cdd reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #773cdd
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #773cdd and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/773cdd-af9cc4-dfce4e-2a1f2d-e9eaf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md