Color

#773c4d

#773c4d
hex#773c4d
rgbrgb(119, 60, 77)
hslhsl(343, 33%, 35%)
oklchoklch(0.436 0.084 2.8)
Closest name: Blood Oath (#85323c)Relative luminance 0.0769

Colors that go with #773c4d

Teal, Champagne and Sage Green lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #773c4d

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#3c7766

#773c6a · #77493c

#4c773c · #3c4c77

Split-complementary

Open in tool →

#3c7749 · #3c6a77

#6a773c · #3c7766 · #493c77

Contrast

#773c4d as textRatioAAAA largeAAAFix
Aaon white
8.27:1passpasspassPasses AAA — no fix needed.
Aaon black
2.54:1failfailfail
  • AA: use #ad5c73 as the text (4.56:1)
  • AAA: use #c18596 as the text (7.06:1)
  • AA: or shift the background to #c2c2c2 (4.65:1)
  • AAA: or shift the background to #ededed (7.07:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #773c4d as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#773c4d reads as warm, muted, editorial. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #773c4d
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #773c4d and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/773c4d-c49ca3-62cb7b-2d211f-f1e9ef?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md