Color

#773c3f

#773c3f
hex#773c3f
rgbrgb(119, 60, 63)
hslhsl(357, 33%, 35%)
oklchoklch(0.432 0.082 17.9)
Closest name: Blood Oath (#85323c)Relative luminance 0.0751

Colors that go with #773c3f

Teal, Champagne and Crimson lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #773c3f

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#3c7774

#773c5c · #77563c

#3f773c · #3c3f77

Split-complementary

Open in tool →

#3c7756 · #3c5c77

#5c773c · #3c7774 · #563c77

Contrast

#773c3f as textRatioAAAA largeAAAFix
Aaon white
8.39:1passpasspassPasses AAA — no fix needed.
Aaon black
2.5:1failfailfail
  • AA: use #af6064 as the text (4.68:1)
  • AAA: use #c3888b as the text (7.21:1)
  • AA: or shift the background to #bfbfbf (4.56:1)
  • AAA: or shift the background to #ebebeb (7.04:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #773c3f as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#773c3f reads as warm, muted, editorial. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #773c3f
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #773c3f and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/773c3f-c49f9c-62cb93-2d251f-f1e9ed?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md