Color

#773743

#773743
hex#773743
rgbrgb(119, 55, 67)
hslhsl(349, 37%, 34%)
oklchoklch(0.425 0.09 9.9)
Closest name: Blood Oath (#85323c)Relative luminance 0.0706

Colors that go with #773743

Teal, Champagne and Crimson lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #773743

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#37776b

#773762 · #774b37

#427737 · #374277

Split-complementary

Open in tool →

#37774b · #376277

#627737 · #37776b · #4b3777

Contrast

#773743 as textRatioAAAA largeAAAFix
Aaon white
8.71:1passpasspassPasses AAA — no fix needed.
Aaon black
2.41:1failfailfail
  • AA: use #b35b6b as the text (4.63:1)
  • AAA: use #c78591 as the text (7.19:1)
  • AA: or shift the background to #bdbdbd (4.63:1)
  • AAA: or shift the background to #e8e8e8 (7.11:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #773743 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#773743 reads as warm. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #773743
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #773743 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/773743-c49c9f-62cb85-2d231f-f1e9ee?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md