Color
#77284f
#77284frgb(119, 40, 79)hsl(330, 50%, 31%)oklch(0.407 0.118 353)Colors that go with #77284f
Teal, Taupe and Charcoal lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Teal #008080
complementaryshippedTeal sits directly opposite #77284f on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight.
Charcoal #36454f
neutralshippedCharcoal is the body-text near-black for #77284f: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy.
Crimson #dc143c
shippedCrimson is paired with #77284f in 3 real palettes, including Lenovo's brand system and State Farm's brand system, as the supporting colour.
Denim #1560bd
shippedDesigners have shipped Denim with #77284f: 3 real palettes, including Hinge's brand system and Heinz's brand system, as the accent.
Sea Green #2e8b57
split-complementSea Green is a split-complement of #77284f: nearly opposite, so it still pops against it, without the vibrating edge of a true complement.
Blush Pink #e8b4b8
shippedTwo real palettes: Blush and Nursery put Blush Pink beside #77284f, as the supporting colour.
Champagne #f7e7ce
shippedTwo real palettes: Bramble and Darkroom put Champagne beside #77284f, as the text colour against it.
Real palettes that use #77284f
Tints & shades
Harmonies
Contrast
| #77284f as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 9.54:1 | pass | pass | pass | Passes AAA — no fix needed. |
Aaon black | 2.2:1 | fail | fail | fail |
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #77284f as the background.
Brands using this color
Fonts for this mood
#77284f reads as warm. The font library is tagged with the same vocabulary:
Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
›analyze #77284f and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
/palettes/new/77284f-c49cab-62cb64-2d1f20-f1e9f1?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md