Color

#77093a

#77093a
hex#77093a
rgbrgb(119, 9, 58)
hslhsl(333, 86%, 25%)
oklchoklch(0.372 0.143 2.3)
Closest name: Bordeaux (#7b002c)Relative luminance 0.0442

Colors that go with #77093a

Teal, Crimson and Denim lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#097745

#770971 · #770e09

#3a7709 · #093a77

Split-complementary

Open in tool →

#09770e · #097177

#717709 · #097745 · #0e0977

Contrast

#77093a as textRatioAAAA largeAAAFix
Aaon white
11.14:1passpasspassPasses AAA — no fix needed.
Aaon black
1.88:1failfailfail
  • AA: use #e41170 as the text (4.61:1)
  • AAA: use #f362a4 as the text (7.09:1)
  • AA: or shift the background to #a6a6a6 (4.58:1)
  • AAA: or shift the background to #cfcfcf (7.15:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #77093a as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#77093a reads as warm, vivid, dark. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #77093a
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #77093a and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/77093a-c49ca9-62cb69-2d1f20-f1e9f0?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md