Color

#767f71

#767f71
hex#767f71
rgbrgb(118, 127, 113)
hslhsl(99, 6%, 47%)
oklchoklch(0.585 0.024 134.2)
Closest name: Ecological (#677f70)Relative luminance 0.2022

Colors that go with #767f71

Charcoal, Champagne and Copper lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #767f71

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#7a717f

#7d7f71 · #717f73

#71767f · #7f7176

Split-complementary

Open in tool →

#73717f · #7f717d

#717d7f · #7a717f · #7f7371

Contrast

#767f71 as textRatioAAAA largeAAAFix
Aaon white
4.16:1failpassfail
  • AA: use #6e7769 as the text (4.66:1)
  • AAA: use #53594f as the text (7.22:1)
  • AA: or shift the background to #121212 (4.5:1)
Aaon black
5.04:1passpassfail
  • AAA: use #8f988b as the text (7.03:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #767f71 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#767f71 reads as neutral, minimal. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #767f71
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #767f71 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/767f71-a2beb0-c859d4-1f2d2b-eaf1e9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md