Color

#767b9e

#767b9e
hex#767b9e
rgbrgb(118, 123, 158)
hslhsl(233, 17%, 54%)
oklchoklch(0.592 0.054 278.3)
Closest name: Bay View (#6a819e)Relative luminance 0.2049

Colors that go with #767b9e

Charcoal, Copper and Sea Green lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#9e9976

#768e9e · #85769e

#9e767a · #7a9e76

Split-complementary

Open in tool →

#9e8576 · #8e9e76

#9e768e · #9e9976 · #769e85

Contrast

#767b9e as textRatioAAAA largeAAAFix
Aaon white
4.12:1failpassfail
  • AA: use #6d7297 as the text (4.66:1)
  • AAA: use #535674 as the text (7.12:1)
  • AA: or shift the background to #121212 (4.55:1)
Aaon black
5.1:1passpassfail
  • AAA: use #9194b1 as the text (7.07:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #767b9e as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

mcpConnect your agent — build around #767b9e
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #767b9e and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/767b9e-9c9cc4-df884e-241f2d-e9eef1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md