Color

#766bb8

#766bb8
hex#766bb8
rgbrgb(118, 107, 184)
hslhsl(249, 35%, 57%)
oklchoklch(0.572 0.117 288.7)
Closest name: Lavish Spending (#8469bc)Relative luminance 0.1783

Colors that go with #766bb8

Charcoal, Sea Green and Amber lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#acb86b

#6b86b8 · #9d6bb8

#b8766b · #6bb876

Split-complementary

Open in tool →

#b89d6b · #86b86b

#b86b86 · #acb86b · #6bb89d

Contrast

#766bb8 as textRatioAAAA largeAAAFix
Aaon white
4.6:1passpassfail
  • AAA: use #594c9e as the text (7.11:1)
Aaon black
4.57:1passpassfail
  • AAA: use #9991ca as the text (7.26:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #766bb8 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#766bb8 reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #766bb8
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #766bb8 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/766bb8-a79cc4-dfae4e-271f2d-e9ecf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md