Color

#764488

#764488
hex#764488
rgbrgb(118, 68, 136)
hslhsl(284, 33%, 40%)
oklchoklch(0.474 0.119 316.5)
Closest name: Grapes of Italy (#714a8b)Relative luminance 0.0976

Colors that go with #764488

Sea Green, Denim and Midnight Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#568844

#544488 · #884478

#887644 · #448876

Split-complementary

Open in tool →

#788844 · #448854

#885444 · #568844 · #447888

Contrast

#764488 as textRatioAAAA largeAAAFix
Aaon white
7.11:1passpasspassPasses AAA — no fix needed.
Aaon black
2.95:1failfailfail
  • AA: use #9a60af as the text (4.67:1)
  • AAA: use #b388c3 as the text (7.23:1)
  • AA: or shift the background to #cfcfcf (4.57:1)
  • AAA: or shift the background to #ffffff (7.11:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #764488 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Palettes built around it

mcpConnect your agent — build around #764488
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #764488 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/764488-bc9fc1-b1cb62-2d1f2b-ebe9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md