Color

#74a031

#74a031
hex#74a031
rgbrgb(116, 160, 49)
hslhsl(84, 53%, 41%)
oklchoklch(0.652 0.147 128.6)
Closest name: Densetsu Green (#889911)Relative luminance 0.2908

Colors that go with #74a031

Charcoal, Dark Olive Green and Denim lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#5d31a0

#a09531 · #3ca031

#3174a0 · #a03174

Split-complementary

Open in tool →

#313ca0 · #9531a0

#31a095 · #5d31a0 · #a0313c

Contrast

#74a031 as textRatioAAAA largeAAAFix
Aaon white
3.08:1failpassfail
  • AA: use #5d8128 as the text (4.53:1)
  • AAA: use #445e1d as the text (7.33:1)
  • AA: or shift the background to #2b2b2b (4.6:1)
Aaon black
6.82:1passpassfail
  • AAA: use #76a432 as the text (7.13:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #74a031 as the background.

Brands using this color

mcpConnect your agent — build around #74a031
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #74a031 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/74a031-afbea2-4e5adf-222d1f-f1f0e9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md