Color

#7478aa

#7478aa
hex#7478aa
rgbrgb(116, 120, 170)
hslhsl(236, 24%, 56%)
oklchoklch(0.589 0.076 280.2)
Closest name: Aster (#867ba9)Relative luminance 0.2005

Colors that go with #7478aa

Charcoal, Copper and Sea Green lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#aaa674

#7492aa · #8b74aa

#aa7477 · #77aa74

Split-complementary

Open in tool →

#aa8b74 · #92aa74

#aa7492 · #aaa674 · #74aa8b

Contrast

#7478aa as textRatioAAAA largeAAAFix
Aaon white
4.19:1failpassfail
  • AA: use #6e71a6 as the text (4.59:1)
  • AAA: use #515585 as the text (7.03:1)
  • AA: or shift the background to #0f0f0f (4.57:1)
Aaon black
5.01:1passpassfail
  • AAA: use #9093bb as the text (7.08:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #7478aa as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

mcpConnect your agent — build around #7478aa
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #7478aa and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/7478aa-9e9cc4-df8f4e-241f2d-e9eef1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md