Color

#74343f

#74343f
hex#74343f
rgbrgb(116, 52, 63)
hslhsl(350, 38%, 33%)
oklchoklch(0.414 0.091 11.1)
Closest name: Arcane Red (#6a2f2f)Relative luminance 0.0653

Colors that go with #74343f

Teal, Champagne and Crimson lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #74343f

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#347469

#74345f · #744934

#3f7434 · #343f74

Split-complementary

Open in tool →

#347449 · #345f74

#5f7434 · #347469 · #493474

Contrast

#74343f as textRatioAAAA largeAAAFix
Aaon white
9.11:1passpasspassPasses AAA — no fix needed.
Aaon black
2.31:1failfailfail
  • AA: use #b55a69 as the text (4.63:1)
  • AAA: use #c8848f as the text (7.15:1)
  • AA: or shift the background to #b8b8b8 (4.59:1)
  • AAA: or shift the background to #e3e3e3 (7.1:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #74343f as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#74343f reads as warm. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #74343f
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #74343f and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/74343f-c49c9e-62cb87-2d231f-f1e9ee?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md