Color

#738ded

#738ded
hex#738ded
rgbrgb(115, 141, 237)
hslhsl(227, 77%, 69%)
oklchoklch(0.667 0.145 270.6)
Closest name: cornflowerblue (#6495ed)Relative luminance 0.2881

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#edd273

#73caed · #9673ed

#ed738d · #8ded73

Split-complementary

Open in tool →

#ed9673 · #caed73

#ed73ca · #edd273 · #73ed96

Contrast

#738ded as textRatioAAAA largeAAAFix
Aaon white
3.11:1failpassfail
  • AA: use #4a6ce8 as the text (4.56:1)
  • AAA: use #1d46dd as the text (7.07:1)
  • AA: or shift the background to #2b2b2b (4.56:1)
Aaon black
6.76:1passpassfail
  • AAA: use #7891ed as the text (7.07:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #738ded as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#738ded reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #738ded
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #738ded and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/738ded-9ca0c4-df7a4e-221f2d-e9eff1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md